SEB PUGA

HEAD COACH & DIRECTOR

I´m Seb Puga, Head Coach and Director of SEB PUGA Tennis Academy. I m thrilled to share my passion for tennis with you!

My tennis journey began at the age of 3, when I started playing with my dad, who had developed his passion for the game through my grandfather. Growing up in Corrientes, Argentina, I nurtured a love for both tennis and football, but by the age of 8, I made the decision to dedicate myself solely to tennis, diving deep into training and competition.

As a junior player, I was fortunate to compete at the highest levels in Argentina and throughout South America, consistently ranking among the top competitors. I’m incredibly thankful to my mum, who accompanied me to tournaments from a young age, offering invaluable support throughout my journey. I trained and competed alongside players who later broke into the ATP Top 100 and contributed to Argentina s Davis Cup victory in 2016.

At 18, I transitioned away from competitive play to pursue my university studies in accountancy. It was during this time that I discovered my true calling: coaching. I found immense joy in helping others improve their game and experience the sport I cherish. Guiding players of all levels became a rewarding adventure, where I could share not just techniques but the excitement of tennis itself.

In 2016, I relocated to Brighton and Hove, UK, eager to embrace new challenges and share my enthusiasm for tennis. I began coaching immediately, and thanks to positive word of mouth and a commitment to high-quality lessons, our academy has grown to serve over 500 players each year.

I currently play team tennis and represent Dyke Park LTC each year, where I’ve led the team to victory in the 1st Division of the Parks League Competition multiple times as both captain and player. Additionally, I am the reigning champion in both Singles and Doubles for the Brighton & Hove Cup Competition, a prestigious tournament that has been held since 1930.